THE CROWN PROJECT
When we see a Black woman’s headshot, what we don’t see are the pressures to conform to what society deems ‘professional’.
Over 80% of Black women change their hair to fit in at work.
We set out to reveal the double standard of professionalism using 2 headshots: one showing a woman with her natural hair, the other a woman with "‘societally acceptable” hair.
Over 80% of Black women change their hair to fit in at work.
We set out to reveal the double standard of professionalism using 2 headshots: one showing a woman with her natural hair, the other a woman with "‘societally acceptable” hair.
DOVE
OGILVY LONDON
